Christina's latest posts

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Sharing your own content is a bad idea…

The end goal of marketing might be to make more money, but getting to that point takes time. That also means you can’t overload your potential customers with content exclusively from your blog or website. If you’re confident in the


 

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New Year’s resolutions to add rocket fuel to your social media

The New Year is all about setting new goals and starting new habits and as such we’ve been discussing how to be more efficient with social media – especially as it can sap time and energy if we’re not careful.


 

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The 10 commandments for producing a successful event

Nadia Moussa is a freelance event producer and Director of D4 Productions in London and one of The Nurture Network’s fabulous marketing associates. She has created and produced events for some of the biggest brand names around – From Wimbledon


 

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A day in the life of… an Event Producer

Nadia Moussa is a freelance event producer and Director of D4 Productions in London and one of The Nurture Network’s fabulous marketing associates. She has created and produced events for some of the biggest brand names around – From Wimbledon


 

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Collaborative Marketing and how it recently got all ‘Friendly’

Collaborative marketing has long been the best kept secret of start-up and entrepreneurial brands – as it is a super way to reach new customers when budgets are tight (or none existent!). But we are increasingly seeing big brands look


 

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7 tips for leveraging social media B2B

As a growth B2B company, social media provides a window into the conversations and thoughts of your clients, their clients, your competitors, influencers within your industry and most importantly an opportunity to take a lead in the conversations that shape


 

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7 ways to use your brand to accelerate your business – part 2

Last week, I released part 1 of this little two part series on the topic of branding. More specifically – how can you build a brand that means something and has the power to drive your ambitious business? It’s a


 

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7 ways to use your brand to accelerate your business – part 1

When I’m out and about speaking and running workshops on marketing I’m often faced with puzzled looks when I start talking about branding – but your brand – when well considered – can become one of your strongest marketing assets.