How to write an engaging brief to get the best from creative people

Whether it is for your business stationary, a print advert or creative for a whole media campaign, SMEs need creative services, and getting the best results starts with a clear and inspiring brief from you, the brand owner. There are hundreds of talented agencies and freelance creative people offering these services but the challenge isn’t[…]

Have you googled yourself recently?

As leaders of ambitious SMEs you and your brand will be searched for online by potential customers, so it is vital that what they find helps secure a sale. Whether you are targeting a global or local audience, customers need to find the right information as easily as possible, and get a positive impression from[…]