Our Open Letter to the Telegraph landed today to coincide with International Women’s day. Two hundred business leaders, entrepreneurs, Members of Parliament and academics joined The Telegraph in calling on th...
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Marketer, teacher, speaker, mentor, coach, entrepreneur.
What’s the driving motivation?
Making start-up innovation
(and its founders) flourish
Founder and chief fire-starter around here is Christina. She spent much of her career managing and growing global brands worth in excess of £100 million at Nestle, Britvic and Mercedes, then turned her hand to young start-up brands and has never looked back. Since then she has worked with hundreds of start-ups and entrepreneurs, from pre-launch ideas through to brands like Innocent and MOMA.
Christina’s mission is to make start-up innovation flourish and to support other entrepreneurial teams navigating this journey too. She co-founded two technology start-ups herself so knows first-hand what it is like to launch and grow a new business. Her first technology business launched in 2012 and was acquired by Enterprise Nation in 2015; her second was a Cannes Lion Innovation Award winner and used by brands like Samsung, Vodafone and Expedia.
Today, alongside the marketing training and support she delivers via The Nurture Network, she teaches Entrepreneurial Marketing at UCL on their renowned MSc in Entrepreneurship, and is likely to also be testing and incubating new start-up ventures of her own with the team. As well as this she is an active start-up mentor and advisor; a regular speaker and industry writer; and is a trustee for the young charity Breadwinners.
Read the full story in her own words is here
Coach & mentor
Supporting founders and start-up teams, by focusing on the key drivers for growth and unpicking blockages to make it happen
Start-up strategist
Working with founders and entrepreneurs to crack the big strategic challenges for launch or growth and create an action-plan in a day
Teacher & facilitator
Enabling entrepreneurs at UCL as well as accelerators and incubators all across the UK by teaching idea validation and marketing
Marketing advisor
Empowering entrepreneurs as a board-level marketer, offering strategic direction and customer-centric hands-on support
Have an opportunity to discuss or a challenge you want to crack?
Keynote
Speaking
Christina is a regular speaker and panel member at start-up and marketing events and has had the pleasure of speaking at the British Library’s Inspiring Entrepreneurs conference; at the MADE Entrepreneurs Festival and in Rome at the Global Festival of Media. Favourite keynote topics include:
- “The only thing that matters is your customer” on start-up strategy & marketing
- “Your idea is sh!t & why that’s a great thing” on start-up idea validation
- “How to start a fire in an oil tanker” on corporate innovation and Intrepreneuship
- “How to light a fire when all the fuel has gone” on founder resilience & mental health
As seen in
Get in touch to discuss your event needs
Writing and content in the press
Launching and scaling a startup is a roller-coaster ride, and that’s why it’s vital we all help each other along the way by sharing our learnings and egging each other on along the way. That’s wh...
Read moreAs part of the British Library’s annual conference Inspiring Entrepreneurs Christina was asked to share her advice on launching a startup, and this can be seen in the film. She was then part of a panel chaire...
Read moreThe Guardian’s Small Business Network editor Suzie Bearne interviewed Christina as part of an expansive piece on profile building for small businesses. With a B2B business or expert-led B2C business the found...
Read moreAt the Global Festival of Media in Rome this year Christina also part of an illustrious expert panel debating the best way forwards for brands, agencies and startup tech to collaborate and unlock marketing i...
Read more06 Jun Want to tap into start-up marketing tech innovation for your brand or client? Watch the panel…
Lessons from brands, agencies and start-ups on how to work together to unlock marketing-tech innovation - watch the panel at the Global Festival of Media in Rome...
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