The world of content marketing has become a cut-throat one.
This weeks guest writer Tamsin Fox-Davies gives us her tips on improving your email open rate.
Influencer marketing is becoming the next big thing and it is so important for brands to adopt but it’s all in the execution.
Great content is something we are all after but how do we get it and how do we make sure our content is up there with the greats?
Every year there are predictions made about the state of marketing and the future of how businesses will reach out to users and improve overall leads. With video marketing and platforms such as Snapchat growing in popularity, Facebook continues to remain a standard tool for all marketers. With over 1.5 billion users and as the[…]
Let’s welcome to our next Expert Expo Elise West, UX Director at Studio West – she seriously knows her stuff when it comes to UX – whether it’s for apps, platforms or websites – and delivers this expertise with bucket loads of enthusiasm. Over to Elise… Between 70 and 90% of startups fail in the[…]
To kick off our Expert Expo for 2017 we’ve been speaking to Amanda Ruiz – a superstar PR when it comes to self-promoting for your business. Over to Amanda… So, you have a fabulous service, brand or product that you and your family and friends love – but just why can’t you get the press[…]
Some businesses are often so desperate to get online and create content that they do not take into account their overall aims and analyse what they wish to achieve – these quick tips will help get you on track
Generation “C” is all about content – they want marketing to be interactive and responsive, and have a story behind it. That’s a tough ask for us marketers though, so here’s some food for thought
Millennials have a completely different view on customer service – and what good looks like when it comes to customer service
Content writing is a key part of many a marketing strategy now but isn’t always easy to write good content that is captivating.
We’ve all seen new features roll out amongst the major social channels that boost the reach of video content.