I don't know about you, but internally I still seem to run on the school-calendar. September always feels like a time for a fresh start; a time to try a few new things after the summer. Perhaps we're just fuelled by a summer dose of sunshine, but who knows. In my case, it's been my fuel to give our website a major overhaul so that it now actually refers to the coaching, teaching and advisory work...
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With more formats to choose from and greater access to online resources than ever before, content marketing has come a long way in recent years....
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I don't know about you, but I am not seeing an improvement in the random stuff I receive in my inbox. So much for the GDPR clean up...
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It's finally here. There's just two weeks to go until the world as we know it will change...
Continue ReadingThe world of content marketing has become a cut-throat one....
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A big thank you to those of you that have sent in marketing and startup related questions recently. I've thoroughly enjoyed researching the different areas and digging through my content archives to fill the newsletter. It feels like everyone has that Spring-clean feeling going on (perhaps driven by the big thaw), so good luck with your adventures. The newsletter is always [I hope!] packed full of resources, courses & events to grow startups of all sizes...
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Our Open Letter to the Telegraph landed today to coincide with International Women's day. Two hundred business leaders, entrepreneurs, Members of Parliament and academics joined The Telegraph in calling on the Government to boost female entrepreneurship in Britain. Leveling the playing field will boost business for the whole country; this is not just about women, this is about equality, progress and economic growth. Read the full article and download the letter here...
Continue ReadingContent marketing is all the rage, but it isn't as simple as bombarding your customers with content and then expecting them to hand over their hard-earned cash....
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I'm not a huge advocate of making resolutions - I prefer the idea of intentions, where there is room for error, reflection and learning with a view to getting to a better place or version in the end. I do however think January is a great time to do this. I'm verging on obsessive when it comes to getting some serious R&R over the festive period as it really does mean we can all come...
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