The start-up marketing blog

Packed full of tools and tips from those in the start-up world, on how to find, engage and keep customers happy

Quick tips – Three tips to improve your Facebook engagement

Every year there are predictions made about the state of marketing and the future of how businesses will reach out to users and improve overall leads. With video marketing and platforms such as Snapchat growing in popularity, Facebook continues to remain a standard tool for all marketers. With over 1.5 billion users and as the most popular social media site, Facebook is a social media platform that businesses must perform well on. We take a...

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The Bootstrap Broadcast – February 2017

Welcome to the February edition of the Bootstrap Broadcast - a newsletter packed full of resources, courses & events to grow startups of all sizes Every month I compile the best resources, courses and content I've found through the month - inspired by questions from those I teach or work with, or from things we've encountered at the coal face of our own startup adventures. Here's some of the resources included this month: Two-minute tactic: If you've got...

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The Bootstrap Broadcast – January 2017

The Bootstrap Broadcast is a newsletter packed full of resources, courses & events to grow startups of all sizes Every month I compile the best resources, courses and content I've found through the month - inspired by questions from those I teach or work with, or from things we've encountered at the coal face of our own startup adventures. Here's some of the resources included this month: Two-minute tactic: You might be missing a trick with your Facebook...

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Inspiring Entrepreneurs: Aly from Rainy Day Box Co

Remember those boring days as kids when the rain would pour all day meaning you couldn't go outside and play? Well, we certainly do, and the boredom that was inflicted upon us during those times is not something we're keen to recall. Recently this age-old problem of finding something to do with the kids on bad weather days was remedied by a wonderful startup entrepreneur The Rainy Day Box Co. Created by mumtrepreneur Aly Cranston, the...

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[Book] Dear female founder – 66 letters of advice from entrepreneurs who made $1bn in revenue combined

Launching and scaling a startup is a roller-coaster ride, and that's why it's vital we all help each other along the way by sharing our learnings and egging each other on along the way. That's why when Lu Li of Blooming Founders decided to crowd-source a book I was more than happy to get involved and contribute a chapter (Chapter 4, in fact!)   Given the sparse coverage of female entrepreneurs, Lu decided to focus on filling that...

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